class mind mapping
jess, now you're famous! spreading out the goods for a closer inspection
the types of waste we spotted in the photos: BUILDING INDUSTRY AND HOME WASTE.
conclusions on WHY these people are dumping their waste.
TARGET MARKET ANALYSIS.
occupation/ age/ leisure activities.
campaign idea: "You're paying for it".
Investigating possible areas for a campaign: 'awareness'
possible campaign ideas
the wall of ideas so far
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